We are SO delighted that our very own Steph has been named one of 50 Female Frontier honourees by industry-leading brand, Campaign magazine!
Female Frontiers UK recognises women who are pushing boundaries with their groundbreaking achievements in the marketing, advertising, media and tech industries.
Steph was recognised in the Championing Change category, honouring those making dynamic and brave changes within their workplace or industry.
The judges applauded SoLo for disrupting the traditional and often harsh ‘bleed-to-succeed’ advertising agency model. They also praised us for being one of the only Community Interest Companies in the business (investing 50% of profit in social value projects) and our inclusive, remote working model which offers flexibility and work-life balance to mums, carers and OAPs.
Steph said: “I’m really humbled that our way of working has been recognised – of course it is a personal honour, but more importantly it is about what we can achieve collectively when we put our minds to it. On that note, I wanted in particular to thank our clients – by being open and enthusiastic to working with an agency with an innovative and radically different business model and for trusting us to be able to deliver a top class service. Without them of course we would have fallen at the first hurdle.”
“There’s still such a long way to go to get the world thinking differently about the workplace and about balancing financial reward with creating good societies – but the seeds of change are there.”
“So to all my fellow honourees – don’t let the buggers grind you down, use your skills, foster your brilliant creative minds to make our industry a better place, support a happy and fulfilled workforce and deliver the value that your clients deserve. Go home at the end of the day feeling great.”
The leading honouree in each category will be announced on 27 Feb, so watch this space!
Read more about Steph’s brave vision for Social & Local and where it all began.