We are delighted that our #GetClimateReady campaign for the Met Office, worked on with Smarts, has won the “Best ESG Campaign Or Case Study To Promote And Encourage Climate Action” category at the ESG Awards, for campaigns that have improved or encouraged climate action. This is the second award for the campaign, which won the Best Public Sector Environmental Campaign Award at the Purpose Awards EMEA in June.
One of the UK Government’s most successful digital campaigns in 2022, our insights-driven #GetClimateReady campaign highlighted that 1/3rd of grassroots football pitches are flooded every year due to severe weather, so the game we love might be at risk. This passion-led approach helped reach new audiences that were sceptical about climate change and inspired action, including 1.8m visits to the Met Office website.
“We loved working on this project with the Met Office, and of course partner agency, Smarts. From the outset Social & Local has always been about impactful work that makes a difference, and you can’t get a more significant issue than climate change.
“Knowing that our campaign has made a difference in this huge global fight is so rewarding and being recognised amongst the other organisations on the shortlist, all doing such inspirational and ambitious work, is the cherry on the top!”
The ESG Awards, which received entries from around the world, celebrate, recognise and reward outstanding ESG performance.