Following a competitive pitch, we’ve developed a 3 – 5 year strategic and sustainable communications platform, activation plan and associated identity to support the launch of seven core business services within National Grid. Supporting a wider culture change programme to leverage great colleague and customer experience, the focus is in demonstrating the value and worth of NGBS in contributing to the success of the business. Aligning with the NG’s corporate brand proposition ‘Bring Energy to Life’ the brand communications platform we’ve created #TheEnergyInside leverages the team as helpful and human – responsive, reliable people who help enable the company to fulfill its purpose. Much still to be done, but meanwhile our client seems pleased…

‘National Grid Shared Services needed re-invigorating to build engagement and enablement within our teams and also build confidence with our colleagues. Our new Business Services identity created with Social & Local has kicked us off to a great start; bringing focus on improving our currently services and building potential for new services to support National Grid in its efficiency challenge.’

Lynsey Kitching, Head of Service Quality & Communication, National Grid

The Award is for the Institute of Internal Communications (IoIC) Central & North Awards 2018 – Most Effective Culture Change Programme, shortlisted for National Grid Business Services #TheEnergyInside https://www.ioic.org.uk/industry-news/central-north-awards-2018-shortlist-announced